Chicken of the Sea is 100 this year

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In 1914, “a small California company called Van Camp launched…and started canning fish, particularly tuna, for sale in markets far from the sea. Tuna was quite exotic then, and it wasn’t easy to convince people to eat the stuff. But eventually the company hit on the idea of connecting tuna to a far more popular food: chicken. And Chicken of the Sea was born.” – fooddive.com

Without this fish company and their too-clever-for-some marketing campaign, Jessica Simpson would have never created one of the best reality TV moments.

Happy birthday, canned tuna.

Other things are 100 this year too.